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Should I use a separate domain for cold outreach?
deliverability asked by Raymond · 4 months ago · 303 views
Should I use a separate domain for cold outreach?
1 Answer
- 28Smart Cadence Accepted Raymond · 4 months agoMany senders use a dedicated sending domain, often a close variant of their main one, so that if reputation ever dips it does not affect their primary email. It is a common and sensible practice for higher volume sending.
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